Services.

“Simplicity is about subtracting the obvious and adding the meaningful.”

—John Maeda

 

Dedicated to safety & compliance through tailored visual communication solutions

 
 

I specialise in typographic legibility, design for clarity, and human‑centred visual communication for high‑risk industries. My work brings together typography, human factors, and visual communication principles to help organisations create information that supports human performance, helps reduce error, and strengthens operational safety.

Drawing on my aviation background and human‑factors expertise, I develop solutions that are customised to the communication demands of specialised cohorts. Pilots, engineers, cabin crew, clinicians, and other high‑risk professionals all process visual information differently—and their documentation should reflect those differences.

With a focus on environments where misreading information can have real‑world consequences, such as aviation, medicine, and other high‑risk domains, I provide typographic legibility consulting, documentation audits, and clarity‑driven design solutions for manuals, charts, checklists, and electronic documentation systems.

My approach is grounded in human‑centred design, accessibility, and evidence‑based research. I work with people—not around them—ensuring that solutions are shaped by the real communication needs, constraints, and cognitive patterns of the individuals who rely on them. With a PhD focused on typographic factors that influence pilot information processing, I ensure every recommendation is visually effective, cognitively sound, operationally relevant, and genuinely usable.

Alongside consulting, I teach in tertiary settings across aviation human factors and visual communication, with a particular emphasis on typography, information processing, semiotics (reading the visual), and design for safety. I also integrate principles of sustainable design—including behaviour‑change communication, equitable access, and responsible information practices—into both my teaching and consulting work.

If your organisation needs clearer, safer, and more human‑aligned communication in high‑risk contexts, I can help. Please explore my services to discover how I can support your commitment to clarity and safety:

 

  • Identify risks and clarity issues before they become safety problems.

    • In‑depth evaluation of manuals, charts, checklists, and digital systems

    • Detection of legibility issues affecting safety or compliance

    • Prioritised recommendations grounded in human‑factors research

    • Clear, actionable reporting for teams and regulators

  • Evidence‑based typography designed for high‑risk environments.

    • Development of sector‑specific typographic guidelines

    • Selection of type measures optimised for rapid comprehension

    • Solutions tailored to pilots, engineers, clinicians, and other cohorts

    • Support for both print and electronic documentation systems

  • Ensure your documentation meets industry standards and withstands audits.

    • Alignment with aviation, medical, and safety‑critical regulations

    • Pre‑audit reviews and compliance checks

    • Guidance on documentation updates for regulatory approval

  • Build internal capability in legibility, clarity, and safety‑critical communication.

    • Workshops on best‑practice typography for high‑risk settings

    • Training for writers, designers, engineers, and safety teams

    • Sessions on human‑centred design, and information processing

  • Understand how real users read, interpret, and act on your information.

    • Studies on comprehension, decision‑making, and error pathways

    • Cohort‑specific testing (pilots, clinicians, engineers, etc.)

    • Actionable insights to improve clarity and reduce cognitive load

  • Long‑term partnership to maintain clarity, safety, and best practice.

    • Continuous assessment of new and existing documentation

    • Updates on emerging research and typographic standards

    • On‑call support for urgent clarity or legibility issues

What can I do for you?

I appreciate your interest in my services. If you have any questions or would like to discuss how I can assist you, please fill out the contact form below.

I am committed to responding promptly and look forward to the opportunity to work with you.